Guides for self-storage owners

How facilities are actually valued, what a buyer reads in your rent roll, and how the ways of selling genuinely differ. Written for owners, not for search engines — including the parts that argue against selling to us.

• How self-storage facilities are actually valued

  July 30, 2026 · 5 min read

  Almost every valuation reduces to two numbers, and most owners are told the wrong version of both. Here is what a buyer is actually calculating, and where the arguments happen.

• REIT, private buyer, or broker listing: how the three routes actually differ

  July 30, 2026 · 4 min read

  We are a direct buyer, so treat this with appropriate suspicion. It still includes the cases where listing with a broker will get you more money than we will, because that is true and you would find out anyway.

• What a buyer actually reads in your rent roll

  July 30, 2026 · 4 min read

  Your profit and loss shows what happened. The rent roll shows what is about to happen. It is the document that moves offers most, and the one owners think least about.